Convergent media – communication for the future
“The more elaborate our means of communication, the less we communicate”, wrote scientist and philosopher Joseph Priestley long before the invention...
01 September 2008STA Travel takes a journey in site development with WebTrends
Conrad Bennett, Senior Technical Services Director at marketing performance management and web analytics specialist WebTrends discusses how STA...
01 September 2008How to make money as a social network
Despite their popularity, social networking sites like Facebook, MySpace and Bebo are struggling to make money. Alongside finding it difficult to...
01 September 2008Banner Ad
Call Centre Expo 2008
Celebrate the 10th anniversary year with Call Centre Expo 2008!
16-17 September 2008, Birmingham NEC, Hall 9
Celebrating its tenth anniversary year, Call Centre Expo 2008, invites you to identify and change just one thing to see the positive impact ripple through your organisation.
Whatever issues you maybe facing in your contact centre, Europe’s no 1 event for customer contact solutions is here to help you tackle them.
Join your industry peers to acquire new business knowledge and share new ideas & best practice on 16th - 17th September 2008 at the NEC Birmingham.
- Hear from six of the biggest industry names in the Keynote Theatre
- Drop-in to the Consultancy Clinic for impartial, tailor-made free advice
- Three Solutions Theatres covering Technology and soft skills
- Visit the Incentive Avenue to transform workplace morale and performance
- Develop your team through training in the Learning & Development Zone
- Observe real homeworking agents in the ContractXchange.com Live Home Agent Showplace
- Make valuable industry contacts in the Connections Networking Bar
- The TPS Licensees Forum and Annual Conference
- Attend the MyCustomer Seminar Theatre to hear from some of the leading players in customer service
- Meet over 250 leading suppliers
Plus, with co-locations with Customer Management Expo and Service Management Expo you will get access to three shows with the one badge
Features
Search Engine Marketing
Overcoming Ranking Issues – JavascriptDesigning a brilliant website is only part of the struggle with defining an online presence. In this feature, Judith Lewis, search director at i-level looks at how to get past the javascript block at Google and win some iPhone users at the same time.
01 September 2008E-mail Marketing
STA Travel takes a journey in site development with WebTrendsConrad Bennett, Senior Technical Services Director at marketing performance management and web analytics specialist WebTrends discusses how STA Travel’s engagement with the web analytics solution has fundamentally changed the way that almost every aspect of the leading travel site is developed.
01 September 2008Internet Issues
Convergent media – communication for the future“The more elaborate our means of communication, the less we communicate”, wrote scientist and philosopher Joseph Priestley long before the invention of the Penny Post, let alone telephone, radio, TV, or the World Wide Web. It is fascinating to note with the 20th and 21st centuries’ explosion in media and technology, just how much more information we are able to devour, assimilate and transfer today. Richard Webster, commercial director, DLG, explains more.
01 September 2008Mobile & Wireless
Was Rhythm trying too much too soon?When an apparently successful company leaves the UK, whether because it has gone bust or is merely retrenching to its home territory, it's always tempting to see the move as a bellwether for that company's particular industry. When it's an industry as embryonic as mobile advertising, the temptation is almost irresistible.
01 September 2008E-mail of the Week
Win a trip to ChileAs more and more organisations begin to get serious about email marketing (and by “serious” I mean segmenting, getting ‘relevant’ and increasing ROI, not from sending some to sending a lot of email…) one of the big tasks that emarketers face is growing their lists. On average, customer databases are only 30-40% populated with email addresses. Increasing ROIs to exciting levels, calculating Lifetime Value and introducing credible eCRM strategies can only lead to one question… how do we go about getting more email addresses?
01 September 2008Top Viruses
Kidnapped! Hackers use baby snatch ruse to infect PCsIs there no limit to the depths cybercriminals are prepared to stoop in their attempts to infect computers? Apparently not.
01 September 2008Social Media
How to make money as a social networkDespite their popularity, social networking sites like Facebook, MySpace and Bebo are struggling to make money. Alongside finding it difficult to monetise their sites through ad revenues, these social networks are also running the risk of upsetting their users who are traditionally against receiving marketing. Indeed, Facebook’s recent attempt to launch Beacon caused such a huge furore amongst its users that they were forced into an embarrassing U-turn on their activity.
01 September 2008
